About company

Founded in Riyadh, Saudi Arabia in 1979, Jazeera Paints is a pioneering paint manufacturer in the Gulf Cooperation Council (GCC) and Middle East and North Africa region (MENA), with an established reputation for manufacturing and exporting high-quality and eco-friendly paints.

Since the founding of the company, its production capacity has grown to 400,000 tonnes annually, and Jazeera Paints is now displayed in more than 650 active showrooms.

Jazeera Paints is the leading company, outside the United States, that manufactures “Green Seal” certified paint products, which meet the Leadership in Energy and Environment Design (LEED) requirements. In addition, Jazeera Fire Damp paint products are certified by Exova Warringtonfire, a certification that ensures safety and quality compliance. The company operates with the highest international standards and follows the ISO management systems, including OHSAS 18001, ISO 14001, ISO 9001, and ISO 45001.

Through the Jazeera Paints Academy, Jazeera Paints endeavors to raise the level of quality and progress of the paint industry in the region. In 2012, the academy became the first institution to offer specialized training in paint manufacturing and applications in the GCC countries and in the entire MENA region. Moreover, in its pursuit to maximize investments in a certain field of scientific research related to nanotechnology, Jazeera Paints has signed an agreement of cooperation with King Saud University with the aim of revolutionizing the paint industry.

To further support these efforts, Jazeera Paints has a dedicated research and development (R&D) center that specializes in evaluation and testing of paint products in the uniquely harsh weather conditions of the GCC and MENA region.


A Word from the CEO

From the beginning, Jazeera Paints has paved the path toward success while building on its experiences over the years to deliver the best products.

Our long-standing partnership with clients was established on mutual trust and our commitment to deliver the result that best aids and fulfills their own vision. Our dedication to our partners goes beyond providing regular services. For our partners, we constantly push the limits to pave the way with a high level of creativity, new innovations, and better products and services!

Today, Jazeera Paints is one of the top-ranking companies in the construction industry in the GCC and MENA region. Because of our emphasis on growth and development, as well as a zeal to sustain and improve the company’s stance in the market, Jazeera Paints’ strategy is to continuously work toward recognition as a top-ranked company on a worldwide level!

Our ambition is to achieve the highest stance at an international level by adding value to our customers through offering high quality products and best-in-class services, meeting their expectations, and fulfilling their needs. Jazeera Paints strives to keep the flow of communication open with our customers. We believe it is the customer who contributes the most toward advancing the company beyond all expectations.

Abdullah Saud Alromaih

Chief Executive Officer


Objectives

1. To deliver the leading and most competitive paint products in the Kingdom of Saudi Arabia, the GCC, and by extension the MENA region.

2. To maintain long-term, sustainable partnerships with industry players and clients and to forge new ones, reflecting our commitment to conduct business in a responsible manner and to generate value for our stakeholders.

3. To continuously raise the quality standards of our products and achieve excellence in the industry through knowledge and expertise coupled with balanced growth.


Values

• Innovation

• Reliability

• Consistency

• Integrity

• Accountability

• Delivering on our promises

• Maintaining the wellbeing of our stakeholders


Mission

Jazeera Paints’ mission is to deliver maximum value for its clients, shareholders, and partners. In addition, the company provides innovative and eco-friendly construction solutions and paint products in line with the highest international standards.


Vision

The vision of Jazeera Paints is to become a global leader in innovative painting, coating, and construction solutions, and the most reliable partner to customers in the market.


Factories

1. Factories in Kingdom of Saudi Arabia

Jazeera Paints has five large-scale, round-the-clock operating plants in Saudi Arabia with a production capacity of more than 400,000 tonnes of paint products and construction solutions every year. The plants utilize highly sophisticated monitoring systems to ensure that only the highest quality of products is delivered to the market.

Having established a huge customer base with more than 40 years of experience, Jazeera Paints is committed to achieving the best of everything from protecting the property of our clients to renovating them into beautiful architecture—with the help of our interior and exterior decoration products.

2. Jazeera Paints’ Factory in Arab Republic of Egypt

Based on the regional and global expansion strategy of Jazeera Paints Factory, at the beginning of 2021, we successfully opened a huge new factory in the Arab Republic of Egypt with a production capacity of more than 100,000 tonnes annually. The factory is well equipped and powered by the state-of-the-art technologies and machinery to provide innovative, creative, and high-quality products.


Our History

Established in Riyadh in 1979, Jazeera Paints Company began its journey as a small enterprise with long-term goals and aspirations.

Within a short span of time, the company laid the foundations of a pioneering venture in the paint manufacturing industry in the GCC countries and MENA at large.

The unwavering commitment and vision of the company’s founders have driven Jazeera Paints’ rise to success, positioning it as a leading manufacturer and developer of high-quality and eco-friendly paints, carefully crafted to fulfill the needs of both industrial and commercial sectors.

What started as a small company with 4,000 tonnes of production capacity turned into a conglomerate with a rapidly rising production capacity of 400,000 tonnes per year today.

For the past four decades, Jazeera Paints has been playing its role in boosting the economic diversification of the Kingdom of Saudi Arabia and prosperity to its population. Jazeera Paints has always bestowed various forms of support to local communities in every way possible.

The company has worked toward empowering the Kingdom’s youth by providing access to education and professional training in crucial technical skills and technological expertise, offering top-notch training that opens rewarding employment opportunities in Jazeera Paints’ projects.

Jazeera Paints maintains the highest professional and international standards that facilitate sustainable development based on strong, trustworthy partnerships. The company also seeks to build strong bonds and trust among its own staff, promoting the values of diversity, creativity, and innovation to build a highly talented workforce.

Products of Jazeera Paints are sold across the Kingdom in more than 650 company showrooms located in strategic locations. The staff at these showrooms are dedicated and professionally trained to assist clients in choosing the product that best suits their needs and tastes.

The potential of the paint industry is boundless. Jazeera Paints strives to harness every opportunity to win the trust of its customers through the creation of paints that color their lives.

Jazeera Paints is committed to fulfilling its promise of quality and innovation in all of its products, while maintaining a world class standard of professionalism and excellence.


A Journey of Success

Jazeera Paints has become an industry giant in the GCC and MENA region, banking on more than forty years of professional experience. The company has achieved many milestones that have been beneficial to all of its stakeholders, clients, and the country’s economy as a whole. Its achievements include the following:

1- Jazeera Paint is the only paint manufacturer on the list of the 100 most popular Saudi brands.

2- It has had exponential growth—from 4,000 tonnes of initial capacity to 400,000 tonnes annually today. This rapid evolution was achieved through fully automated state-of-the-art factories, in addition to new technologies that empowered Jazeera Paints to manufacture eco-friendly and water-based paints.

3- In 2012, the first paint academy in the region, appropriately named the Jazeera Paint Academy, was established by Jazeera Paints to offer professional training and education in the paint industry in the GCC and MENA region. The academy has become a leading authority through innovations that bridge the gap between academic research and practical applications.

4- As a premier authority in the paint industry, Jazeera Paints has hosted four editions of Saudi Paint and Colors Conferences themed “Interior Architecture Day (paints & colors)”. The conferences reiterate the company’s commitment to enhance paint manufacturing process based on scientific research.

5- As a pioneer in the GCC market, Jazeera Paints introduced anti- corrosion and anti-rust products that prolong the life span of metals. In 2006, the company showcased these products at the Middle East Anti-Corrosion Conference held in Manama, Bahrain.

6- Jazeera Paints was able to develop and produce some of the world’s most successful paint products, including the whiteboard paint called “Jazeera Notes,” “Jazeera Magnetic” paint, and odorless interior matte paint “Jazeera Novel Charm”, which is a stain-resistant and washable paint. Jazeera Paints also developed paint products for exterior use that are able to resist harsh weather conditions, such as the self-priming “Maxim” paint, which resists dust, dirt, and acid rain, and even reflects sunlight to keep houses relatively cool.

7- Jazeera Paints is known for its distinctive paint product called “Mashashco,” which endows a clayish look to modern houses, an ode to the architectural heritage of the region.

8- As Jazeera Paints has revolutionized the paint industry with the launch of a germ-fighting paint product that can be used in emergency and delivery rooms of healthcare facilities. The new paint comprises silver ions and has the Agion Technologies, Inc. laboratories certification.

9- Jazeera Paints is the first Saudi company to manufacture ship paint without TBT, a component that is harmful to marine environments. This innovative paint is a testament to the company’s commitment to public health and environmental preservation.

10- Jazeera Paints invented and manufactured a wide range of paints with the highest quality, serving multiple purposes. These include “OxyCare”, “Firedamp”, “Afrw”, “Ultimate”, “Royal Grand” and more.

11- Jazeera Paints is trusted on large projects by leading government entities and corporate clients in several sectors such as health, education, commercial, and tourism, with notable clients that include the King Abdullah Petroleum Studies and Research Center of ARAMCO, Princess Nora Bint Abdulrahman University, and King Abdulaziz International Airport.


Company Ethos

1) To use only the highest quality raw materials in the production of paints and implement extensive testing and experimental procedures before production and distribution to the market.

2) To invest and constantly strengthen the company’s human resources as its most important assets, ensuring that they gain the expertise and qualifications to advance the company’s position in all markets.

3) To employ state-of-the-art technology and advanced machinery in our daily operations.

4) To continue engaging in research and development and quality control.

5) To adhere to national as well as international standards and specifications including Saudi Metrology and Quality Organization standards, American specifications and standards, and ISO standards.


Products

The company offers more than 450 different products, from architectural, decorative, industrial, and marine products, to protective paint, wood paint, and fire-resistant paint products among other unique products.

The product range has been carefully designed to meet the needs and expectations of customers when it comes to preference for base paints, pastes, insulation, external textures and interior paints.

Products Categories

Architectural paints Protective coatings

Dry mortar products Marine coatings

Floor coatings

Road marking paints Fireproofing paints Tank lining coatings

Insulation paints

Coil coatings

Wood paints

Solvents


Range of Colors

At Jazeera Paints, we appreciate colors and understand that each hue and shade create the ambience that affects the atmosphere. The company derives inspiration from more than 2,000 different colors, assorted into unique and inspiring collections in sync with modern infrastructure. Jazeera Paints has put its heart and soul into creating catalogs of color combinations that are a result of collaboration by the region’s leading color experts. Customers also have the option to sift through the Jazeera Paints solution books to help them choose color themes for their homes.

The solution books include instructions on how to color match in a modern style for any kinds of rooms, whether it’s the bedroom, the hall, bathroom, children’s play areas, or even the kitchen among other areas.


Showroom Design

Jazeera Paints’ showrooms are designed with simple and modern concepts to assist our customers in confident decision-making. Model structures have been set up to demonstrate all product categories that can be applied in different settings

in a house.

With more than 650 operational showrooms located across the Kingdom, GCC, and MENA, the company strives to inspire customers in exploring their color imagination


Jazeera Paints Institute

Jazeera Paints understands that a professional team makes a huge difference in acquiring a high level of excellence and collectively achieving the company’s goals. It is equally important to give back to the community and contribute towards quality of life for all.

In order to support the GCC paint market, Jazeera Paints established the Jazeera Paints Institute in 2012 to provide professional and experienced workers for the industry. The institute is the first of its kind to be certified by Technical and Vocational Training Corporation across the GCC countries and MENA region.

Jazeera Paints Institute offers a variety of training programs that seek to transfer the knowledge and skills that are crucial for contemporary jobs, both on local and international levels. A curriculum of online courses is also offered.

In addition, the company launched a mobile training center equipped with samples and training tools that tours the Kingdom as part of the central training institute.

The Vision of the Institute

Investing in People: Jazeera Paints believes in the value that a highly trained workforce and a well-educated society brings to the table. Through detailed and thorough training for the skills required in this industry, the company will fulfil its purpose of giving back to the community which will, in return, benefit the company and its customers with enhanced access to a trained local workforce.

Corporate Social Responsibility: The company seeks to keep innovating and investing in scientific research through partnerships and joint ventures with universities and colleges, and by organizing conferences focused on developing new paint products and construction solutions.

Quality Development: Jazeera Paints is known for its quality products. The company pledges to continue serving the best interests of the market. We invest in the latest technical training equipment and tools to ramp up production and operate using the latest technologies. Moreover, Jazeera Paints has several sub-training centers located in different regions in and around Saudi Arabia.


Work Environment

To encourage innovation and excellence, Jazeera Paints strives to provide a work environment that attracts competent professionals who are keen to grow the company. We invest in employees to expand and develop their skills by providing opportunities for further professional training.

Our national cadre includes people with special needs, and we offer them an opportunity to make a career for themselves, positively contributing to society. The company puts value on work ethics with our teams. We engage youth via annual meetings to help them understand and meet their goals and expectations within the job market.


Research & Development (R&D)

Since innovation is at the heart of Jazeera Paints, the company puts a lot of emphasis on research and development (R&D). The first R&D center was established by the company in 1993. The center is equipped to handle all the field testing, product experiments and inspection of our products.

The goal of the R&D center is to ensure that the products developed and sent to the market are compatible with the harsh weather conditions of GCC countries and MENA region, where temperatures tend to rise quite high, sometimes above 50°.

Based on the same policies and processes of the most advanced R&D centers in the world, the Jazeera Paints’ R&D center has been allocated a budget of tens of millions of Saudi riyals. With a unique one-step product innovation process, the center strives to create better solutions in the construction field and improve existing products through innovation.

The center employs highly competent engineers and experts who conduct continuous research using the latest technologies and who develop products in accordance with the expectations and requirements of our clients.


Quality Control

At Jazeera Paints, quality control forms an integral part of the manufacturing process where raw material, packing material, intermediate goods, and finished goods undergoes a thorough analysis of various physical and functional parameters. The quality control department of the paint factory was established in 1979. Since then, it has been actively involved in ensuring the best quality products using state-of-the-art equipment.

Today, the department has expanded from a single lab facility to an extensive operational complex, including one main lab, a separate color lab, and five quality control sections to support various activities.


Our Services

Jazeera Paints serves as a guide for its customers in choosing the ideal paints and construction solutions for a property or project and leads them to the right product that matches their needs and requirements.


Consultation

The company offers consultation services where professional consultants meet with clients, discuss their plans and expectations, and suggest the best product bundles based on their preferences and lifestyles.


Color Coordination

There is a color center established at each Jazeera Paints showrooms that aims to guide and advise clients in selecting the right colors and coordination themes that will match their unique taste.


Happy to Serve You

Jazeera Paints takes customer care very seriously in order to provide best in-class services for retail customers and corporate clients. The company launched its first Customer Service Center in Saudi Arabia, and it has been globally recognized as one of the most advanced contact centers.

Jazeera Paints strives to respond to customer inquiries and address their support needs promptly from 07:00 AM to 10:00 PM, six days a week. The calls are recorded for monitoring and training purposes, which helps the company measure the quality of services being offered.

Our highly trained customer care team is bilingual and attends to customers both in Arabic and English.


Logistics

Jazeera Paints Company is proud to manage a huge logistics fleet that is organized, monitored, and directed by a professional team that distributes inventory to the company’s 650 showrooms efficiently and accurately throughout the GCC and MENA region.


Certificates

From the very beginning, Jazeera Paints has sought to offer its clients and customers the best quality products that have been certified by the top global authorities.


Our Projects

1.King Abdullah University of Science and Technology, Thuwal.

2.King Abdullah Financial District, Riyadh

3.King Abdullah Petroleum Studies and Research Center “ARAMCO”, Riyadh.

4.Princess Nourah Bint Abdulrahman University, Riyadh

5. King Abdulaziz International Airport, Jeddah

6.Two Holy Mosques Expansion Projects, Mecca and Medina

7.Riyadh Metro Project

8.SAR Train Project

9.Project Sharm

10.Aramco Housing Project Jubail

11.Housing Insurance Project

12.University Hospital in Dammam

13.Al Mana Hospital Project

14.Housing Project Complex, Majmaah

15.RTCC Project

16.King Khaled Airport Terminal-5 project, Riyadh

17.Hilton Hotel Riyadh

18.Dammam Mall project

19. Kaust Housing National Guard project


E-Commerce

Jazeera Paints has launched its e-shopping platform, making it the first paints manufacturing company in MENA to empower customers to order products online and receive them through our rapid delivery system.